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• What's an eBay Store

• Why Open a Store

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eBay Stores Toolkit
• Overview

• Build Your Store

   - Anatomy of a Store

   - Custom Store Header

• Manage Your Sales

   - Listing Strategies

   - Markdown Manager

• Promote Your Store

• Track Your Success

• Checklist for Success

• Tutorials

Related Links
• Latest News

• Stores News Group

• Stores Discussion Board

• Featured Store Benefits

• Frequently Asked
  Questions

• Stores Glossary

• Additional Resources

Related Sales Channels
• eBay Express

• Shopping.com

• ProStores

• PayPal
Promote Your Store
Your eBay Store comes equipped with powerful tools and resources to help bring in more buyers from eBay, the Web, and offline. Use them all and watch your sales climb!

Store Referral Credit
You can get 75% of your Final Value Fees back when you drive qualifying traffic to your eBay Store from a location outside eBay with the Store Referral Credit. Learn more about the qualifications and review the Frequently Asked Questions .

On eBay


Listing Strategy

Use Auction-style and Fixed Price listing formats to drive more buyers to your Store. Learn how to give your Store traffic and sales an extra boost by visiting our Listing Strategies page.


Cross-Promotions

Drive multiple purchases-show the right product to your buyers at the right time with Cross-Promotions. Control which additional items are displayed on your Item, Bid Confirm and Purchase Confirm pages.
Help | Manage My Store | Tutorial

Below is an example of a Bid Confirmation Page :

Below is an example of the Item Page :


Listing Frame

Add your Store header, search box, and category navigation to all of your item pages in one click.
Manage My Store


Search Engine Keyword Management

Customize Search Engine Keywords in Manage My Store to improve your Store page rankings in search engines. Learn more about  Search Engine Optimization.
Help | Manage My Store


Email Marketing

Send professional looking email newsletters to buyers and trigger repeat sales with Stores Email Marketing. Get 5,000 FREE promotional emails each month regardless of your eBay Stores subscription level. Additional emails are just 1¢!
Help | Manage My Store | Tutorial


Listing Feeds

Drive more traffic to your Store by automatically distributing your listings to buyers, search engines, and comparison shopping sites. Activate your Listing Feeds in Manage My Store.
Help | Manage My Store

  Tip: Use the HTML Builder to build graphic and text links that drive buyers to your Store from your eBay listings, other Web pages, and promotional emails. No HTML knowledge required!

Offline

Promotional Flyers

Create custom Promotional Flyers highlighting featured items or specials. Include a flyer with all buyer shipments to trigger additional sales.
Help | Manage My Store


Collateral

Promote your Store and build your brand with customizable templates for your business stationery needs. Download now by clicking the links below:

Business Cards - Front
Business Cards - Back
Letterhead
Envelope

 

Optimize your eBay Stores with recommendations that have been successful for other sellers. Access Quick Store Tune Up now.

  Stores $2,500 Feature Passport Sweepstakes
Use Email Marketing to boost traffic to your eBay Store between March 1 and March 31, 2007.
Learn more


Apply these tips now