eBay India invites Indians to take the eBay Price Challenge!
Start shopping for the season with rock bottom prices
August 29, 2008
eBay India ( www.ebay.in ) , India 's leading online marketplace, presents all Indian gadget shoppers a chance to take on the ‘eBay Price Challenge'. Through this campaign, eBay India offers the lowest online price for popular gadgets including mobile phones, MP3 players and digital cameras. The eBay Price Challenge is a 360 degree marketing campaign aimed at the youth across India . The campaign is aimed at positioning eBay India ( www.eBay.in ) as the destination for lowest online prices and hence the starting point for any gadget shopper.
eBay issues a challenge to all online users to find lower prices than those advertised by eBay India . The eBay Price Challenge is valid for a selected range of gadgets including mobile handsets, MP3 players and digital cameras. Users who do Find prices lower than those advertised by eBay within 48 hours get TWICE the difference .
Mr. Kashyap Vadapalli, Director, Marketing & Operations, eBay India said, “This campaign was designed keeping in mind our promise of offering great prices & wide variety to online shoppers. I am positive eBay's Price Challenge will help shoppers to buy all that they need this festive season, at the lowest and most competitive prices online .”
The eBay Price Challenge campaign is supported by various online as well as offline marketing initiatives, that are mainly targeted at key cities. The marketing mix involves outdoor advertisements, radio spots and internet marketing tools. The campaign kicks off on September 1, 2008 and will be on till September 30, 2008.
Three easy steps to take up the eBay Price Challenge:
- Log onto www.ebay.in and Buy any gadget advertised under the eBay Price Challenge
- Within 48 hours, the buyer may submit an online shopping link of the same product at a lower price.
- eBay validates the challenge price.
- If the challenge is valid, we offer the buyer Twice The Difference
So log on to www.ebay.in and start buying gadgets at great prices today.
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About eBay India
eBay India ( www.eBay.in ), India 's leading online marketplace, is India 's biggest online trading community where anyone can sell or buy almost anything. eBay India is a trading platform offering auctions, fixed price and classifieds modes of person-to-person trading. There is a wide range of products listed on eBay India in an array of categories including Apparel & Accessories, Books & Magazines, Cameras & Optics, Cars & Bikes, Coins & Stamps, Computers & Peripherals, Consumer Electronics, Fitness & Sports, Health & Beauty, Hobbies & Collectibles, Home, Décor & Furnishings, Jewellery, Kitchen & Home Appliances. Mobiles & Accessories, Movies & Music, Musical Instruments, Services & Real Estate, Tools & Hardware, Toys, Games & Baby, Travel, Tickets & Vouchers, Video & Computer Games, Watches and Everything Else. eBay India is a 100% subsidiary of eBay Inc.
About eBay
Founded in 1995, eBay created a powerful platform for the sale of goods and services by a passionate community of individuals and businesses. On any given day, there are millions of items across thousands of categories for sale on eBay. eBay enables trade on a local, national and international basis with customized sites in markets around the world. Through an array of services, such as its payment solution provider PayPal, eBay is enabling global e-commerce for an ever-growing online community.
eBay is The World's Online Marketplace®.
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