Mumbai, May 18, 2011: eBay India, India’s leading eCommerce marketplace, which is the one stop shop for official T20 merchandise of all 10 teams, reveals that Mumbai is the Top T20 city on eBay India with the most T20 Merchandise being bought by Mumbaikars. Bangalore features in second place followed by Chennai, Delhi & Hyderabad.

The eBay India ‘Battle of the Fans’ is a barometer which measures the popularity of an T20 team by the quantity of team merchandise bought by fans on eBay. All 10 T20 teams are contenders of the Battle of the Fans. Fans from across the country and abroad are battling it out to purchase T20 merchandise and support their favorite teams. Mumbai Indians are riding on top with 36% followed by Chennai Super Kings at 16%, Pune Warriors India at 15%, Kolkata Knight Riders at 11%, Deccan Chargers at 8% and Kochi Tuskers Kerala at 8%. The bottom three teams on the chart are Kings XI Punjab followed by Royal Challengers Bangalore and Delhi Daredevils. Rajasthan Royals have not yet made its debut.

The Battle of the Fans are updated daily and the all sports fans all over world can move their team scores by logging onto www.eBay/t20 and buying merchandise of their favourite team. Apart from India, other countries who are actively buying T20 merchandise are Australia, Canada, Germany, Ireland, Pakistan, New Zealand, Sri Lanka, UAE, United States and United Kingdom.

The IPL merchandise on offer includes jerseys, t-shirts, caps, footwear and a wide range of fan gear from backpacks, key chains, fan capes, bottle chillers, cushions, collectibles, cheering sticks, wrist bands and even trumpets. Fans can also bid on exciting celebrity memorabilia which support their favourite charities. Currently on auction from NGO Ummeed is a Cricket Bat autographed by Sachin Tendulkar and Harbhajan Singh. The auction starts on May 19 at Re. 1 and will end on May 29, 2011.

Log onto www.ebay.in/t20 to checkout the T20 Merchandise and bid for the charity auction.

About eBay India

eBay India ( www.eBay.in ), India 's leading online marketplace, is India 's biggest online trading community where anyone can sell or buy almost anything. eBay India is a trading platform offering auctions, fixed price and classifieds modes of person-to-person trading. There is a wide range of products listed on eBay India in an array of categories including Technology, Lifestyle, Collectibles and Media. eBay India is a 100% subsidiary of eBay Inc.

About eBay India’s Charity Fundraising programme

eBay India Charity Fundraising programme is a special section dedicated to NGOs & Socially Responsible Corporates and enables recognized charities to create awareness, raise funds and also list products for sale to millions of global and Indian users. In India, eBay has raised funds for NGOs through celebrity and high profile listings as well as direct donations. Log on to www.ebay.in/charity to know more.

About Room to Read

Room to Read India believes that World Change Starts with Educated Children. We envision a world in which all children can pursue a quality education that enables them to reach their full potential and contribute to their community and the world. Room to Read India seeks to transform the lives of millions of children in developing countries by focusing on literacy and gender equality in education. Working in collaboration with local communities, partner organizations and governments, we develop literacy skills and a habit of reading among primary school children, and support girls to complete secondary school with the relevant life skills to succeed in school and beyond.

For further information, please contact:
Perfect Relations
Takshila Chheda l tchheda@perfectrelations.com l 99200 95 751
Niharika Wandrekar l nwandrekar@perfectrelations.com l 98200 66 662

For further information, please contact:
Deepa Thomas | dthomas@ebay.com
Mayuri Pal | mapal@ebay.com
eBay India
Tel: + 91-22-6669000
eBay.in/mediacentre