Mumbai , September 29 , 2009: Give India & eBay India presents a unique opportunity for sports and Bollywood fans to commemorate the first edition of Joy of Giving Week with a series of exciting celebrity charity auctions. Sachin Tendulkar , master cricketer , is auctioning a private coaching camp with the proceeds going to NGO Apnalaya . Love Aaj Kal original movie memorabilia from scenes with Saif Ali Khan , Deepika Padukone , Giselle Monteiro is on auction with the proceeds going to IIMPACT. Also on auction , Imtiaz Ali has autographed the original script of Jab We Met which benefits IIMPACT. All the Joy of Giving Charity Auctions are live on eBay India (www.ebay.in/jgw ) from September 25-October 5 , 2009 and bidding starts @ Rs. 1 , 001.

As part of the private coaching camp , Sachin Tendulkar will train the highest bidder on batting technique , inputs on fitness , practice routines to follow , developing "match readiness" and psychological training. This will be followed by lunch with the cricketer and a photo-opportunity. The Love Aaj Kal Memorabilia on offer includes , Saif's N 95 mobile phone , D&G sunglasses and bag and Deepika's easel and handbag from the movie Love Aaj Kal. Also a rare collector's item , an Imtiaz Ali autographed original script of the blockbuster hit movie , Jab We Met is on auction.

Sachin says , "I will spend quality time with the person or team that bids generously. All the money is going to a good cause , and I will reciprocate by offering some serious cricketing tips , besides suitable photo opportunities and I'll end the camp with lunch together with the participants. "

Saif Ali Khan says , "As part of the Joy of Giving Week , I am myself auctioning some of the things I used from the movie - Love Aaj Kal , like my mobile phone , my bag and my sunglasses. It is all for charity , for a great cause , so please give freely".
Deepika Padukone added , "I am offering on auction things from the movie Love Aaj Kal , like my foldable easel and even a little handbag that I used. The proceeds will go to help the underprivileged girl child. So bid generously , and together , let's celebrate the Joy of Giving Week".

Imtiaz Ali , Director of Jab We Met , said , "The Joy of Giving Week is an idea whose time has come. The 21 st century belongs to us Indians and we can take our rightful place among global superpowers if we all join together and give to create opportunities for the less fortunate."

The proceeds from Sachin's auction will go towards Apnalaya – a Mumbai based NGO which helps slum children towards leading a better life – a cause that Sachin has been associated with for quite a few years and provides significant financial support to. Proceeds from the auction of Love Aaj Kal items will benefit IIMPACT , an NGO founded by IIMA alumni to educate under-privileged girl children , working in four rural districts in the states of Rajasthan and U.P. , Karnataka and Jharkhand.

About the Joy of Giving Week

The Joy of Giving Week ( www.joyofgivingweek.org ), Sept 27 - Oct 3, 2009 is a new movement aiming to engage Indians in "giving back" to society. It offers us the chance to use the power of collective individual action to make a difference. The idea is to get ALL INDIANS to come together and engage in "acts of giving" during the Week- whether it is a billionaire writing a cheque , or a slumdweller sharing 1 out of his 3 rotis with someone who is starving on the street.

The Week has met with resounding success in its inaugural edition with wide ranging support from schools , colleges , NGOs , corporates , media , the government and the public. Over 170 events from 30+ cities of India are scheduled to be organized during the Week , ranging from Ludhiana to Cochin and Rajkot to Nagaland.

About eBay India's Charity Fundraising programme

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