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Home > Sell > Seller Central > Advanced Selling > Stores > Subscriptions and Fees
eBay Stores Login

Open a Store, click here

New to eBay Stores
• What's an eBay Store

• Why Open a Store

• Subscriptions and
Fees


• Success Stories

eBay Stores Toolkit
• Overview

• Build Your Store

   - Anatomy of a Store

   - Custom Store Header

• Manage Your Sales

   - Listing Strategies

   - Markdown Manager

• Promote Your Store

• Track Your Success

• Checklist for Success

• Tutorials

Related Links
• Latest News

• Stores News Group

• Stores Discussion
  Board

• Featured Store Benefits

• Frequently Asked
  Questions

• Stores Glossary

• Additional Resources

Related Sales Channels
• eBay Express

• Shopping.com

• ProStores

• PayPal
Subscriptions & Fees

eBay Stores offers three subscription tiers to meet the varied needs of sellers looking to maximize their ecommerce presence. Learn more about the features and benefits of each tier, and choose the Store that's right for you!

eBay Stores Subscription Tiers:


    Basic Store  
An easy-to-use and affordable solution for sellers who are just starting out.
 
    Featured Store  
A more comprehensive solution for sellers who want to aggressively grow their online business.
Learn more
 
    Anchor Store  
An advanced solution for higher-volume sellers who want maximum exposure on eBay.

Pricing

  Basic Featured Anchor
Monthly Subscription Fee $15.95
$49.95
$499.95
No One-Time Set-Up Fee
Many e-commerce providers charge a set-up fee, but not eBay Stores
$0 $0 $0
Sales Management Tools
Selling efficiently in volume requires tools to save time-eBay Stores provides valuable FREE subscriptions to help you succeed.
$0
Selling Manager
(reg. $4.99/month)
$0
Selling Manager Pro
(reg. $15.99/month)
$0
Selling Manager Pro
(reg. $15.99/month)

Detailed Feature Comparison

  Basic Featured Anchor
Customer Support
Get dedicated phone support when you need it.
Mon through Fri
6am - 6 pm PST
Mon through Fri
6am - 6 pm PST
Dedicated 24 hour support

Build Your Store Basic Featured Anchor
Store Home Page and Unlimited Product Pages
A single, branded place on the web where all your listings live.
Custom Pages
Use customizable pages to boost your brand, communicate store policies, and connect with customers.
5 pages 10 pages 15 pages
Customized Web Address
Get your very own URL (www.stores.ebay.com/yourstorename) so you can drive buyers directly to your Store.
Promotion Boxes
Highlight featured merchandise in your Store to trigger sales.
Store Categories
Help buyers browse your Store with up to 300 custom categories.
300 300 300
Custom Store Header
Create a customized, branded header with merchandising and featured product links.
eBay Header Reduction
Minimize the size of the eBay header and emphasize your own logo and branding.

Manage Your Sales Basic Featured Anchor
Access to Store Inventory listing format
In addition to Auction-style and Fixed Price, eBay Stores subscribers get access to this listing format which has a longer duration and lower Insertion Fees but provides limited visibility. Store Inventory fees are tiered based on an item's Buy It Now price.
FREE Sales Management Tools
Use these valuable FREE tools to help you save time, improve customer satisfaction, and scale your business.
Selling Manager
(reg. $4.99/month)
Selling Manager Pro
(reg. $15.99/month)
Selling Manager Pro
(reg. $15.99/month)
Markdown Manager
Attract more buyers by offering discounted pricing on your items!
Manage 250 Listings/day Manage 2,500 Listings/day Manage 5,000 Listings/day
Vacation Hold
Put your listings and Store "on hold" while you're away.
Picture Manager
Includes hosting for your Store logos and custom page images.
1 MB free 1 MB free and $5 off subscription 1 GB free plus free subscription

Promote Your Store Basic Featured Anchor
On eBay
Increased Exposure on eBay      
Stores logo appears next to your Store name in listings.
All listings include an additional "See All Items Listed in Your Store" link.
Listings show up in eBay Stores gateway search and browse results.
Store name appears in “Shop eBay Stores” area of matching search results.
Occasionally Sometimes Frequently
Rotating promotional placement on eBay Stores gateway
  Text link at center of page Store logo at top of page
Cross-Promotions
Control which additional items are displayed on your Item, Bid Confirm and Purchase Confirm pages.
Listing Frame
Add your Store header, search box, and category navigation to all of your listings.
HTML Builder
Easily create links to your Store from emails, other Web sites, and listings.
Off eBay
Email Marketing
Keep your customers coming back with customized e-newsletters and promotional emails.
5,000 emails/month 5,000 emails/month 5,000 emails/month
Promotional Flyers
Create promotional flyers and include them with your shipments to drive repeat business.
Business Collateral Templates
Boost your brand and establish a professional image with these downloadable templates.
Search Engine Keyword Management
Optimize your Store for search engines and increase your exposure on the Web.
Listing Feeds
Automatically publish and send product data to customers or comparison shopping sites via RSS Feeds.
Store Referral Credit
Refer customers to your Store from printed flyers, emails, and other Web sites and get a 75% rebate on Final Value Fees.

Track Your Success Basic Featured Anchor
Traffic Reports
Review and analyze your Store traffic to improve your merchandising and listing strategy.
Advanced data Advanced data
Accounting Assistant
Speed through bookkeeping-great for QuickBooks users!

For a closer look at what's in an eBay Store, check out our Anatomy of a Store page.


More information about eBay and eBay Stores fees
All eBay sellers, including those with eBay Stores subscriptions, pay Listing and Final Value Fees. These Listing and Final Value Fees vary based on the listing format (Auction-style, Fixed Price, Store Inventory). Learn more about eBay Fees.

In addition to Listing and Final Value Fees, eBay Stores sellers pay the monthly subscription fee corresponding to their Store tier. Learn more about eBay Stores fees.




Store Inventory
eBay Stores subscribers enjoy exclusive access to the Store Inventory listing format to complement their Auction-style and Fixed-Price listings. With Insertion fees starting at $0.05 for any quantity of a single item for 30 days, Store Inventory is an economical way to list for longer durations on eBay.

Regardless of listing format (Auction-style, Fixed Price, or Store Inventory), all of your eBay listings appear in your Store. Store Inventory listings also appear after Auction-style and Fixed Price listings in eBay search and browse results in specific cases. Learn more about Store Inventory.


  Get all this and more starting at $15.95 a month.


** Based on data from eBay Stores survey, June 2005. No representation is made that your actual sales will increase after opening an eBay Store.