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Open a Store, click here

New to eBay Stores
• What's an eBay Store

• Why Open a Store

• Subscriptions and Fees

• Success Stories

eBay Stores Toolkit
• Overview

• Build Your Store

   - Anatomy of a Store

   - Custom Store Header

• Manage Your Sales

   - Listing Strategies

   - Markdown Manager

• Promote Your Store

• Track Your Success

• Checklist for Success

• Tutorials

Related Links
• Latest News

• Stores News Group

• Stores Discussion
  Board

• Featured Store Benefits

• Frequently Asked
  Questions

• Stores Glossary

• Additional Resources

Related Sales Channels
• eBay Express

• Shopping.com

• ProStores

• PayPal
Checklist for Success
To maximize the success of your Store, take advantage of all the powerful tools and features offered with your eBay Stores subscription and by eBay. Download (pdf) and print this handy checklist, and cross off each step as you progress.


BUILD YOUR STORE
Review and understand the Anatomy of a Store
Customize your Display Settings
Create and organize up to 300 Store Categories
Build your brand with Custom Pages
Highlight items with Promotion Boxes
Add the Stores Listing Frame to your listings
Customize Checkout and Payment Information
Brand and merchandise with a Custom Store Header
Build your brand in minutes with our Quick Store Set-up


MANAGE YOUR SALES
Review How to Sell and understand Listing Formats
Determine your Listing Strategy
Attract more buyers by offering discounted pricing on your items with Markdown Manager.
Get paid fast with PayPal
List in bulk with Turbolister2
Manage sales with Selling Manager (FREE with a Basic Store - reg. $4.99/month)
Automate your selling with Selling Manager Pro (FREE with Featured and Anchor Stores - reg. $15.99/month)
Save time and money with Picture Manager (FREE with Anchor Stores, $5 off any tier with a Featured Store - reg. $9.99-$24.99/month)
Speed through bookkeeping with Accounting Assistant-great for QuickBooks® users
Simplify shipping with services at the Shipping Center


PROMOTE YOUR STORE
Promote your Store in all buyer communication (email, listings, etc.)
Save 75% on Final Value Fees with Store Referral Credit
On eBay
Review and optimize your Listing Strategy
Steer more buyers to your Store with the Stores Listing Frame
Activate and control Cross-Promotions
Create promotional links with the HTML Builder tool
On The Web
Optimize for search and increase Web traffic with Search Engine Keywords
Trigger repeat sales with Email Marketing (Note: Number of FREE monthly emails increases with subscription level)
List on comparison shopping sites using Listing Feeds
Offline
Create Promotional Flyers and include with shipments
Enhance your brand with downloadable collateral templates


TRACK YOUR SUCCESS
Optimize your Store with Traffic Reports
Track and analyze sales with eBay Sales Reports
Improve your selling strategy with affordable eBay Marketplace Research

  Drive more buyers to visit your eBay Store.
Learn more about the tools that can help you increase your Store visibility.
  $2,500 Feature Passport Sweepstakes
Use Email Marketing to boost traffic to your eBay Store between March 1 and March 31, 2007. Learn more

Apply these tips now