How can I build my reputation by creating my own content on eBay?
The best way to get your name out there is to share your knowledge and expertise with other members. Being known as an expert in a particular category can help attract buyers and sellers to your listings.
Where to post or publish
On your My World Web page, show other members that you’re an expert in a particular area. As an eBay member, you’ll automatically receive a My World page.
Create a blog (a Web log) to tell others about your shop, your favourite products, or a bit about you. Personalise your eBay blog as much as you like -- it's all about you.
In Discussion Boards and Chats, start or join a discussion thread about a topic, or have a friendly chat with any number of people just like you.